What is the biggest thing a CFA should look for when picking a stock that is NOT on the 3 financial statements?

That’s why you don’t get married to stocks. I only own a stock to make money, not because I love the company.

terrible, but clever.

+1

I like that attitude.

this, hands down. Director dealing

Just an anecdote here. I am short a stock that has gotten absolutely bent over a barrel in the last two months, down 50% (I caught most but not all of it). The company needs to raise equity badly but can’t seem to get it done. The stock was losing 2-5% a day consistently on no news. The CEO, who is a world class ass clown, stepped up and bought stock.

Is this bullish? No. It just means he wants the stock to stop going down until they close the equity offering (if they do). The stock has in fact flat lined now that he bought. It’s still going down over time though, it’s either a bk or brutal dilution.

You have to be careful with insider buying.

^^

To echo the above, I know a company whose CEO keeps on subscribing to its secondary offerings of equity, even if said company has been loss-making forever (as in was never profitable, negative almost @ gross profit, massive negative EBITDA,etc.).

I think you see that more in microcaps than in other segments. People get emotionally attached to their shitty company and will just go all-in.

anything forward-looking is of value when doing your analysis.

But generally I would prefer any information on future revenue/sales volume - the top line. This is the biggest uncertainty and is subject to a lot of external factors you do not control, eg competition. Whereas costs are manageable.

It’s been a while since I’ve actually done anything close to equity research work, but I always liked channel checks. I would’ve expected it to be mentioned here. Palantir did mention something similar