Kimbo Slice has several different places where he has assets in which he manages as separate accounts such as his checking account which he uses for short term cash and emergency needs, his 401(k) account for retirement, and his children’s college fund. In his 401(k) he owns a small cap stock in a company which makes catheters to be used in experimental cancer treatment in which the catheter is used to deliver cancer killing drugs to hard to reach tumors in the body. The stock has recently taken a downturn in price due to the FDA not approving their most recent catheter. As a result of the downturn in price, Slice purchases more of the stock in hopes of recouping his losses at some future time. Slice’s management of his portfolio is indicative of: A) mental accounting and loss aversion. B) money illusion and fear of regret. C) asset allocation and pyramiding. +++++++++++++++++++++++++++++++++++++ Someone at Kaplan likes to watch underground fight videos 
A)
Kimbo owns a lot of stock in large-cap pain.
They’ve got quite a few eastereggs. Last year right after watching “The Evil Dead”, I recognized a reference to it in a question. There’s also been stuff with other movies, athletes, etc.
B?