FMVA on the main page? Why?

Can someone tell me why is FMVA on the main page?

I google around, it is virtually unknown and does not require any proctored exams and it only 100 hours of learning time.

So why is a designation that basically does not have any credential (no exam and short course) and no recognition being promoted here with CFA, CAIA and FRM?

Is AF being paid for putting FMVA up as a category as a form of advertisement?

Corporate Finance Institute is an advertiser on the forum and they are promoting the FMVA program. The new FMVA forum was created to attract interest in the program and financial modeling in general.

Certified Financial Analyst, eh? I’m sure that won’t lead to any confusion in the acronyms

How cheesy…